Providing small kitchens with the tools they need to thrive in today's digitally-driven food industry

WHAT IS

KITCHEN

RELAUNCH?

Kitchen Relaunch is an initiative that partners small restaurant owners with a team of creative, digitally-savvy ambassadors who provide the digital, design, translation, and business services owners need to thrive. We aim to support BIPOC (Black, Indigenous, People of Color)/women/minority-owned businesses. We believe in the power and effectiveness of intergenerational collaborations to adapt to the urgent challenges of a COVID-19 world.

Empowering the local businesses that make our communities great.
Supporting the next generation professionally and financially.

As a restaurant owner in the program, you will be partnered with a team of ambassadors dedicated to working with you towards digital and design solutions. By the end of the program, your restaurant will be relaunched with a new website, online menu ordering, a digital payment platform, a strong social media presence, and other deliverables. The aim is to improve your sales, build a broader and larger customer base, and have you adapt to the challenges of the current food industry.

As an Ambassador in the program, you will have the opportunity to develop your skills in design, marketing, and communication, while building your business acumen and earning a stipend. The program will also be a great opportunity for you to engage with community members, build relationships with local businesses, and learn from their entrepreneurship.

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We are currently accepting nominations in New Haven on a rolling basis, and applications for Ambassadors anywhere in the US.

 

Here's what your restaurant gets with Kitchen Relaunch

WEBSITE DESIGN

Our Ambassadors will design a new website or refresh your existing website with full online menu ordering capability

REBRANDING

Need a logo and brand refresh? Our Ambassadors will assist in creating new images to help rebrand your business

MENU DIGITIZATION

We'll style and photograph all of your menu items and get them online for ordering

REVAMP YOUR PACKAGING

Incorporate eco-friendly and stylish package to help improve repeat sales

SOCIAL MEDIA MARKETING

Our Ambassadors will build your social media presence using platforms like Instagram, Facebook, Yelp and/or other sites

OUTREACH

Let our community of friends and sponsors help spread the word about your business relaunch.

GET INVOLVED

FOR SHOPOWNERS

Is your business ready to join Kitchen Relaunch

  • Small food or beverage business seeking to increase your digital menu and social media presence

  • Located in New Haven?

  • Minority or women-owned or led business?

FOR AMBASSADORS

Do you want to be a paid Ambassador?​

  • Students on a gap year or young professionals with experience or strong interest in design, communications, business

  • Able to work 20-30 hours a week for 5 weeks?

  • Conversational or Fluent in Spanish, Mandarin (or other), Korean, or other languages?

  • Stipend​ed opportunity

FOR FRIENDS & SUPPORTERS

Do you want to support​ local businesses?

  • Know someone who might benefit from this program?

  • Interested in promoting Kitchen Relaunch in your community?